California Census 2020 Campaign Announces Partnerships with Black-Owned and Operated Media Partners

The California Census has joined efforts with these partners in recognition of the need for more effective engagement with the Black population about the 2020 Census count. The Black population has historically been undercounted in past Census enumerations and the state is committed to changing that trend.

Activists call for participation in 2020 census on MLK Jr. Day

Signs reading, “step up to be counted,” were everywhere at the Martin Luther King Jr. Freedom Festival in Leimert Park, where residents gathered to celebrate freedom, equality and King's legacy. Here, near the end of the parade line, activist groups such as My Black Counts were working to both protect and further what King worked for by tackling an issue that they say is of the utmost importance: participation in the 2020 Census.